Sunday, March 16, 2008

Week 4 - Assesment 3






So all three represent a jewellers...its clear that both michael hill and tiffany & co share some kind of similarity. Tiffiany & Co are world renowned for their jewellery and therefore only need a simple name, however it seems Michael Hill has dropper the 'jewellers' part from their name. The simplicity of both their logos is what makes them appealing...to me. Michael Hill seems to be a more modern take on the Tiffany & Co logo, something that remains timelessly classy.
The Prouds logo differs in that it seems more prestigious. The 'royal' seal and its establishment date all add to the appeal of the logo, and unlike Michael Hill, Prouds have stuck with 'the jewellers' slogan.

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