Wednesday, April 30, 2008

Week 8 - Assesment 3

Just realised all three are red..woops.

So Coca-Cola really doesn't need a symbol. It's one of the most recognisable brands in the world, plus it in itself is its symbol. The Coke logo is the same.


Canon have a logo that is quite unique. It is so simple but the 'flicks' on the letters and the logotype itself really distinguish it from other manufacturers.


Nintendo have used this logo since day one. It really doesn't get much simpler than the Nintendo logo. It's kinda funny, if I handed in a logo like this one for an assignment I don't think I would do too well, however this logo is world famous...probably because of its reputation and marketing more than anything...but you get what I'm getting at.

I feel that if a logo is designed properly with aspects like original fonts or shapes and individuality, it isn't necessary to have a symbol to sell your identity. Brand recognition like the brands above have takes millions and millions of dollars and many many years though.

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