These three logos have the 'personality' of a spoon. Seriously, try talking to them...umm yeah, not too sure how to comment on a logos personality but I feel that all three tell their own story. Clearly, the apple logo is that of apple computers. This one is the old logo, the new one doesn't have the same colours. This logo cries out individualism and different thinking...after all, they are a computer company with a logo of an apple...?? Explain that.
The yellow and black logo, as pretty much everyone in Australia should know, is Commonwealth Bank Australia. It is made up of the southern cross...as far as I know. The logo displays order, rigidity simplicity, something most people would want from a bank.
Navman produce GPS units. This logo kind of looks like it's triangle thing is like the triangulation GPS units use to tell you where you are.
All three logos produce well at small size beacuse they are simple and are not full of fine lines.
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